Category: Marketing/Sales

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The Development of Marketing Thought

By: Bartels, Robert

Price: $18.24

Publisher: R.D. Irwin: 1962

Edition: First Edition.

Seller ID: 73078

ISBN: B0007DF3QQ

Condition: Good


1st Printing. Light general wear. Text pages have neat red pen ruler applied underlining. Very Good condition except for above mentioned underlining. 284 pages. View more info

Deception In The Marketplace: The Psychology of Deceptive Persuasion and Consumer Self-Protection

By: Boush, David M.; Friestad, Marian; Wright, Peter

Price: $12.43

Publisher: Routledge: 2009

Seller ID: 117982

ISBN: 0805860878

Condition: Good+


Instances of highlighting in text. 264 pages. View more info

Image for Advertising for Immediate Sales

Advertising for Immediate Sales

By: Caples, John

Price: $1,368.00

Publisher: Boston, MA, Harper & Brothers: 1936

Edition: First Edition. 1st Printing.

Seller ID: 114833

ISBN: B00N0UCDXO

Condition: Very Good


Nice Firm Clean copy ! Light general wear. Tanning on endpapers. Binding Fine, hinges Fine, text pages fine. 1936 on title page, First Edition on Copyright page, Haper Code B-L (February 1936). 281 pages. John Caples believed in testing of ads, consistency in copywriting practice, and simplicity in advertisements. Caples wrote what probably is the most famous ad of all time: 'They Laughed When I Sat Down At the Piano...' A few months later, he also wrote another famous a... View more info

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Using Market Knowledge

By: Deshpande, Professor Rohit

Price: $107.61

Publisher: Sage Publications, Inc: 2000

Seller ID: 76281

ISBN: 0761921974

Condition: Very Fine


Nice Firm Clean copy ! 400 pages. View more info

Image for Marketing Institutional Money Management Services: Meeting the Needs of Today's Plan Sponsors and Corporate Treasurers

Marketing Institutional Money Management Services: Meeting the Needs of Today's Plan Sponsors and Corporate Treasurers

By: Halpern, Philip

Price: $7.75

Publisher: McGraw-Hill: 1995

Seller ID: 117251

ISBN: 1557388598

Condition: Good+


Light general wear. Instances of penned underlining and marks throughout text. 202 pages. View more info

The Little Green Book of Big Marketing Tips & Tactics for Landscape Professionals

By: Heiler, Chris

Price: $36.43

Publisher: 48 HrBooks: 2009

Seller ID: 112896

ISBN: 0692006516

Condition: Good+


Light creasing on cover. 151 pages. View more info

The Left-Handed Designer

By: Heller, Steven (Editor)

Price: $20.02

Publisher: Harry N Abrams Inc: 1985

Seller ID: 120960

ISBN: 0810912899

Condition: Very Good


Dust jacket has a tear near upper spine on rear side also a small tear near lower spine along seem (Jacket is extra long and composed of two sheets glued together at the spine). 143 pages. View more info

Direct Marketing: Tracking Anyalysis and Forecasting

By: Hill, David Chapin

Price: $14.50

Publisher: Direct: 1995

Seller ID: 93054

ISBN: 0964504618

Condition: Near Fine


Nice Firm Clean copy ! Unmarked. 242 pages. View more info

Image for Power Base Selling: Secrets of an Ivy League Street Fighter

Power Base Selling: Secrets of an Ivy League Street Fighter

By: Holden, Jim

Price: $27.27

Publisher: John Wiley & Sons Inc: 1990

Inscription: Signed by Author on blank page .

Seller ID: 79336

ISBN: 0471510335

Condition: Fine


Signed by Author on blank page. Nice Firm Clean copy ! 240 pages. View more info

Ginger Talks: The Talks of a Sales Manager to His Men

By: Holman, Worthington C

Price: $18.24

Publisher: Libertyville, IL, Sheldon University Press: 1912

Seller ID: 122362

ISBN: B000Z3IJ2S

Condition: Good+


Moderate general wear. There is gunpowder in every man, if you can only get the spark to it. There is latent power in every salesman - often more than he himself dreams he possesses. All that is necessary is to light the flame of his enthusiasm by showing him his own opportunities and possibilities. Do but this much for him, and the hidden gunpowder within him will make him explode into sudden and irresistible action. 'Ginger Talks' are sparks to reach the gunpowder. View more info

Image for The Brand Within: The Power of Branding From Birth to the Boardroom (Display of Power Series)

The Brand Within: The Power of Branding From Birth to the Boardroom (Display of Power Series)

By: John, Daymond; Daniel Paisner

Price: $135.89

Publisher: Franklin, TN, Dunham Books: 2014

Seller ID: 110455

ISBN: 1939447712

Condition: Very Fine


Scarce 1st Hardcover printing. Nice Firm Clean copy ! 245 pages. View more info

American Advertising 1800-1900

By: Johnson, Myron

Price: $7.75

Publisher: Scotia, NY, Americana Review: 1960

Seller ID: 91288

ISBN: B0007FBJ1M

Condition: Very Good


Nice Firm Clean copy ! Light general wear. Staplebound. A sampling of interesting 19th century print ads. View more info

An Unhurried View of Copyright

By: Kaplan, Benjamin

Price: $10.89

Publisher: Columbia Univ Press: 1968

Edition: 2nd Edition.

Seller ID: 114837

ISBN: B000I0UF7A

Condition: Good+


Moderate general wear. Newspaper articles included. Jacket has edge wear, short tears, missing chips, foxing. 142 pages. View more info

Shady Corner in Paradise

By: Keddie, James

Price: $12.49

Publisher: Bellows-Reeve Company: 1936

Seller ID: 112692

ISBN: B000IU81KI

Condition: Near Fine


Nice Firm Clean copy ! Light general wear. With 'Shady Corner in Paradise' slipcase. 215 pages. View more info

Image for Stands and Product Display

Stands and Product Display

By: Krauel, Jacobo

Price: $63.79

Publisher: Links International: 2007

Seller ID: 104553

ISBN: 8496263762

Condition: Fine


Nice Firm Clean copy ! 180 pages. View more info

No More Cold Calls: The Complete Guide to Generating-And Closing-All the Prospects You Need to Become a Multi-Millionaire by Selling Your Service

By: Lant, Jeffrey

Price: $11.33

Publisher: Jeffrey Lant Assocs: 1993

Seller ID: 110236

ISBN: 0940374242

Condition: New


Crisp Firm Clean copy ! In original shrinkwrap! 675 pages. View more info

Madison Avenue, U.S.A: the Inside Story of American Advertising

By: Mayer, Martin

Price: $20.02

Publisher: Harper: 1958

Seller ID: 76247

ISBN: B0000CK2PN

Condition: Near Fine


Nice Firm copy ! Previous owner name. 332 pages. View more info

Building a Winning Sales Team: How to Recruit, Train and Motivate the Best (Entrepreneur's Guide Series)

By: Scott, Gini Graham

Price: $58.95

Publisher: Probus Professional Pub: 1991

Seller ID: 60373

ISBN: 1557382093

Condition: New


Crisp Tight Clean copy ! 202 pages. View more info

The Shocking History of Advertising!

By: Turner, E. S

Price: $27.31

Publisher: New York, NY, Dutton: 1953

Edition: First Edition. 1st Printing.

Seller ID: 114845

ISBN: B0007DNHV4

Condition: Very Good


Nice Firm Clean copy ! Light general wear. 351 pages. View more info